[ To Express, To Reflect, To Give Back ]

How I used the Secrets of a Mind Gamer

Thursday, February 24th, 2011

This article in NY Times is fascinating. Written by Joshua Foer, titled “Secrets of a Mind-Gamer”, It is about how an average person can build supposedly “extraordinary” memory. Calling it extraordinary is validated by the brain-crunching exercises he does such as how many binary numbers he can memorize in a span of few minutes and later recall every one of them, precisely.

The article (and the book titled ‘Moonwalking with Einstein’ by the same author) is more about the biographical journey of how Joshua Foer gets to build mnemonic skills to remember virtually anything and in that process earned the obscure title – United States Memory Champion. The secret is surprisingly simple and practical – use our in-built capacity for spatial memory, use a tad bit of wild imagination, which is also something we are all born with. You may question if everyone is born with ability to imagine wild stuff and be creative but I believe every single one of us is. Whether we exercise it or not is questionable. (Side bar: Creativity vs. Imagination – same or different?)

I tried to experiment myself with this idea and come to believe it actually works and can be useful too! Though the scale and scope of what I tried is fairly small, it is very beneficial for my day to day life. Here is how it goes. My wife and I are having our morning coffee, talking about some mundane things. In the middle of the conversation, she asks “When you come back down after your shower, can you bring the laundry basket down?”. I say yes and we continue talking about many other things. Fifteen minutes later I depart to perform my usual weekday morning rituals. Three hours later, I am in the middle of a serious discussion at work, I get a text message, “You never got the laundry basket down!!!”. I grind my teeth silently cringing, “Damn! I forgot again!”.

Could the mnemonic principles that brought Joshua Foer to limelight come to my rescue? principles he used to win the national memory championship? and a million dollar book contract to go with it?

I had to try.

The first and perhaps the most important thing to do is to pause as soon as my wife asked that question. If I just nod and we just keep talking then I don’t get to “register” this fact into my “spatial memory”. No mnemonic magic would ever save me. So what I do is take a few seconds pause, right at that moment when I say yes to my wife’s request. I construct a vivid imaginary visual clue. Here is what I say to myself in my mind –“As soon as I open the bathroom door, my father jumps over my head, wearing a spiderman suite. He was yelling that he doesn’t have any clothes to wear and could only find Rishi’s Halloween costume! I bend over my back to thank him for not jumping naked and ask him where all his clothes went. He zooms his arm out like a spiderman, and shoots a spider web pointing at the laundry basket…It’s overflowing and smells vomit…”

Angry dad in spiderman costume scene - Courtesy www.knowyourmeme.com via Google Images

I know! How silly and yucky right? While I am glad I didn’t tell my wife what I was thinking, it really is the point. The imagination & association must be bizarre and far outrageous from anything ordinary and usual.

It really only takes about 20 seconds to build and hear that story in my own mind. As soon as I register this story, my wife and I move on with our chit chat. Twenty minutes later, I walk into the bedroom and as soon as I get the first sight of the bathroom door, I recall the crazy story for just a second, but I don’t really replay the story at all. I just immediately realize that I need to take the laundry basket down. I move it out to obvious place in the room when it will be in my line of sight to take it down after I return from show. That’s it. Bingo! I remembered something I would normally forget. Neat.

An important factor is to associate the angry-dad-in-spiderman-costume scene to a trigger event or object that I will encounter in the future moment when I need to recall the thing I memorize. In this case, the trigger is opening the bathroom door. Of course, there is a chance that right at the moment of walking into the bedroom, I could have been seriously pre-occupied with some other thoughts – such as when I should get my next hair cut or how I sucked with my backhand in last night’s match or how long since I have had a beer or some such important thing. Nevertheless, the mnemonic exercise simply increased the chances of me recalling that funky story and thus helped remember what I needed to do. So it’s worth that 20 second investment to exercise my imagination and creativity!

What I tried is rudimentary in comparison to memory games they play in World Memory Championships. I honestly don’t understand how this basic technique can help remember the exact sequence of a decks of cards within a minute.

If you read the article, you will notice they refer to “memory palace” as the familiar spatial object (your house or street or favorite museum or any familiar physical structure) around which they build the crazy imaginary stories embedded with whatever they want to remember – playing cards or stranger’s names or random binary numbers etc. Do they use the same structure every time? If so, doesn’t it confuse the imaginary stories, mixing up the things you want to remember? How to “clean” the loaded memory of stupid stories? (They say they can!). How do they associate a “Queen of Clubs” to a particular incident and location in the made-up story? I would have created an association with a donkey queen and a soccer club within the story. They seem to simply recall the card as they pass through certain object or event. I just don’t get it. I really have to read more on this fascinating subject.

Meanwhile, why don’t you give it a try? It doesn’t hurt to try and fail since we will be just where we are – as forgetful as we always been.

PS: True to his curious spirit that drove him to the memory championship, Joshua Foer is a co-founder of the Atlas Obscura, an online compendium of “The World’s Wonders, Curiosities, and Esoterica.”

Visual Communication & Teaching Techniques

Wednesday, September 22nd, 2010

Within the last couple of days, I have come across different sets of people and websites that are turning the dial on the visual communication techniques. One of them is using it to teach the world – from basic mathematics to biology to evolution theory. Another is using it to visually communicate powerful ideas from the concept of time to capitalism.

Met Sal Khan from Khan Academy. He has created thousands of video lessons, each around 10 minutes. You really have to visit his website to get a sense for breadth of the content he has created, pretty much all by himself, with just a computer and of course, lots of passion and dedication. His story was recently profiled in CNN Money and it appears he is slowly gaining the global media attention he needs to take this to mainstream. I found his interview in WorldChanging.com even more insightful than the CNN article. I always admire folks with such tenacity, and each one of them virtually knock my head reminding me one more time everyone can make a difference in the world if they we our mind to action. Although he has made tremendous progress with content and format innovation, distribution remains a challenge. It would be great for e.g. for an NGOs such as Pratham to partner with Khan in taking these lessons to schools across India (where there is at least a computer). Another idea is to forge a distribution partnership with forward-thinking publishers such as New Horizon Media. Of course, this needs to be done across many countries to get the best outcome for this laudable effort.

And then I stumbled upon a few videos made by some of creative folks at Cognitive Media based in UK. Based on notes taken during speeches, these guys created some great graphics and videos that’s more effective to synthesize, understand and absorb, cognitively, than if you hear the speeches (or read) without any visual component. You have to checkout a couple to see if these are as effective as I think they are. Perhaps, I am one of those people who is easily inspired, but nevertheless, their work of art, creativity and innovation has touched me.

I particular liked the two videos. The first one is an insightful one related to how money is really not a motivator when it comes to jobs that required cognitive skills (mostly knowledge work).

This other video talks about the geography of time and how younger generation are digitally wired, losing the social skills needed to interact as humans in the real world. At one point in the video, he says most kids don’t wear a watch these days – is it?

I saw a lot of similarities in the way Khan teaches and the Cognitive Media guys communicate. Both augment their audio with visuals – though Khan’s visuals are more down to earth and more-like-mine than UK boys who are professional artists.

Channel 19 – a Stern venture

Thursday, August 14th, 2008

If you have been my regular reader, you know my interests in using film for social change. I pointed out at Echoing Green yesterday, and now I like to drag your attention to Channel 19, a community production program (also available online) that produces ‘Video News Magazines” to drive social change. Channel 19 provides a voice for the common people, when mass media can’t/won’t. Currently, Channel 19 is operating from India through six Community Video Units (CVUS), but I see the concept just as good for any country or society that needs a social voice through media!

An obvious next question (that my wife asked when we first talked about it) is how does the videos reach the “mass”. This is indeed a challenge to not only meet the supply side of it, but also the demand side of community videos (who wants to watch community media in India, when the Zee, Sony and Sun TVs flooding the mass with “drooling” reality shows and Saas-Bahu c(rap)onspiracies?) While Ch19.org also hosts all the videos online, the primary distribution is through screening the videos on a regular basis in the slums and villages, creating awareness across the affected society. It may not reach the “mass” but it reaches the locals and perhaps, will reach the district and state next and eventually the mass media. The videos not only highlight a social issue but also present solutions to issues these communities want to or should take action on. It is a tall order to make a meaningful impact, but absolutely a start. So I wholeheartedly support them!

Another thing I am proud of Channel 19 is, it is a Video Volunteers product. And Video Volunteers is a NYU Stern 2007 business plan competition winner!

Big Picture TV

Tuesday, July 1st, 2008

BigPicture TV

I was looking through some of the online short film contests and came across Big Picture TV. It is a neat project conceived and executed by Marcus Morell. Simply put, he has reached out to some of the leading thinkers and advocates working on environmental and social causes to share their insights. It is a worthy cause and demonstrates the power of new media and how it is leveraged to connect the movers to the masses. The website is neat and elegant though I was having problems with playing the videos.

Most of the people speaking are unfamiliar to me. Not surprising, I haven’t heard of many of them, given the momentum and breadth of support that environmental movement has and of course, my lack of awareness too!. I guess what matters is their insights and ideas more than who it is from. If you have heard of Cradle to Cradle, you should listen to Bill McDonough. I have read that book through my brothers recommendation and his ideas are fascinating and much needed. You should also check out his speech at the TED conference.

Kudos to Big Picture TV for bringing ideas into action! It goes into my favorites!

Its India’s turn now

Saturday, June 7th, 2008

So far, it was US turn to acquire firms in India and capitalize on its growth. Not anymore! The trend is reversing. I was watching a CNBC late night show on India Rising and from the interviews of all the tycoons of business in India, I could see the spirit is high. The business leaders of Reliance, Godrej, Tata and many others are extremely upbeat about growth of India, but they are also unusually confident about India’s ability to take over the world of capitalism. Its not a question of “do we have the money to do it?” (though they do have tons of capital). It is all about the vision and courage to go for the sky and conquer the world! This reflects the attitude that was prevalent in the US years ago (perhaps, not as much now in comparison), when American leaders had the vision to be the most powerful country in the world. They didn’t look at in terms of their abilities or money, it was a shear determination to dream and the will to make it happen. I see a similar wave of aspirations in India now and especially among the rich and famous of business, media and entertainment This is likely unprecedented given the conservative history of India.

Following the Spielberg partnership with Reliance group, another group within the reliance world, Adlabs, is looking to grow in the US via partnerships and distribution. It recently made an agreement with the Newyork based ImaginAsia entertainment to oversee some of the theater chains in the east and west coast cities with large concentration of Indian diaspora. This is interesting as it captures & strengthens the distribution value chain for the reliance and media making machines in Bollywood. Last year, Indian theater chain, Pyramid Saimira acquried Texas based FunAsia’s theater properties strengthening their distribution of Indian films in the US. Not only they want to control and reach the Indians in these cities through these theater chains but also earn in $$ for what was mostly produced in Rupees! Good Deal!